Pay-Per-Click Marketing

Pay-Per-Click MarketingPay-Per-Click Marketing is an Internet advertising model for directing traffic to websites. In this advertising model the advertiser pays the publisher or pay-per-click provider when a website visitor clicks on the advertisement. With the search engines advertisers will usually bid on specific keyword phrases that relate to their target market. The content sites usually charge a fixed price per click instead of using a bidding system. The PPC display advertisements appear on websites or search engines results with related content from those who have agreed to have the advertisements appear. This approach is quite different from the pay per impression approach that is customarily used in television and newspaper advertising.

Websites that use PPC advertisements will display an advertisement when a specific keyword a surfer user matches one on an advertiser’s keyword list or when a content site shows content that is relevant. The name used to define these advertisements is sponsored links or sponsored ads and appear somewhere on the various search engine results pages.

How Pay-Per-Click Advertising Helps a Brand Online

Companies are all cost conscious when it comes to their budgets, and often they put out a great deal of money for advertising hoping they will reach those who are interested in what they have to sell. Pay-per-click marketing is a target type of advertising that is intended to reach only those potential customers who will be most likely to purchase the products or services you have to sell.

Choosing the Right Location for Your Advertisement

The most essential part of pay-per-click marketing is knowing where to place your advertisements in order to achieve the most effect. By advertising in this manner you don’t have to be concerned about paying for advertising that isn’t going to reach your target market. In addition with pay-per-click you can be sure once a potential customer clicks on your advertisement they are interested in what you have to offer.

Why Should You Choose DeWitt’s Media?

There are plenty of companies out there who could do the job for you, but the question is: would they do an effective job for you? Would they devote the right amount of time to your project to make sure you reach the largest portion of your target audience? We at DeWitt’s Media know how important reaching your target audience is, and we will work closely with you and your advertising department to help you develop a list of websites that will be most effective for pay-per-click marketing efforts. We will not place your advertisement on websites or content sites that will have no benefits for your advertising campaign.

  • Proven rate of success
  • Experienced designers and staff to work on your project
  • Guaranteed satisfaction
  • Turnaround time to meet your specifications

Our company has performed a great deal of pay-per-click marketing for various clients in various types of online businesses. We know what our customers need and we work to accomplish that end goal to their satisfaction. We guarantee you will be pleased with the results our company will achieve for you and your company.

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DeWitt's Media has worked very closely to bring my company's vision to life! Our business is unique and we required an ecommerce website that would set us apart from the crowd. This was not a simple task. There were many aspects of our site that needed to be catered. We got everything we wanted along with a customer service that has been above and beyond. Tyler and his expert team were very professional throughout the entire process from design to development to launch. They remain on call to answer our questions and point us in the right direction. They respond quickly and efficiently to questions or any issues that may arise. We wasted time with a couple other companies claiming to be able to deliver the type of site we wanted. But nobody could do what DeWitt's Media did for us! I would highly recommend DeWitt's Media if you are looking for a team that knows their business inside and out! Thank you.
- Hedda Royce,
President of G Loves

Our experience with Dewitts Media has been excellent and we highly recommend them. Just after a few months of consulting work with Dewitt Media we began to rise in search engine placement and our traffic grew exponentially. Dewitts Media really does know the secrets of the SEO industry and we will continue to confide in their expertise every step of the way.
- Neal Sumlin CEO, Area Printing testimonial

Dewitt's worked closely with our unique needs to increase auto insurance quotes and sales through PPC and organic search engine optimization and exceeded my expectations!
- Cesar Diaz President,
Auto Solutions Insurance

Tyler from DeWitt Media is the professional you want in your link building team. Faster, accurate, Honest and the most important - Delivers
- Elchanan Rotstain President,
Search3w - Search Engines Engineers