- Good Content
- Link Building
- Site Structure
These are generally the most important ones. We all know content matters, but some people still today fail to understand what link building is. I still get people today that have no clue what link building is.
Site structure is just a general setup, if you are using a good content management system chances are your site structure is good to go. The most popular CMS systems are WordPress, Shopify, and Magento.
On the other hand, link building is something you want to do manually. You can create a lot of good content that might attract links (no guarantee though). By combining content creation with manual outreach, you can 10X your marketing strategy. This way you are guaranteed to get a lot of links.
There are times we take on clients that have a lot of “great” content. And it seems they are doing everything right by creating great content right? You would think so, but after we dig in deeper we come to find out they have no links really, but their competitors have a lot. We see this quite often. That’s why you need to focus on creating better content and combine manual outreach with content creation.
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A Top Performing Marketing Executive, Consultant, and Speaker.
Tyler’s success at helping clients scale has resulted in numerous speaking engagements. Tyler has spoken for numerous tradeshows including DigiMarCon which is one of the world’s largest digital marketing conferences.
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